Success in China is all about building and maintaining business relationships.
Whether you have already built profitable partnerships or are getting ready to start your China business, The Fragile Bridge is an invaluable guide for Western negotiators in China.
Andrew Hupert’s even-handed analysis uncovers the sources of conflict in Western-Sino negotiation, and anticipates the trajectory that business disputes will travel. The Fragile Bridge offers readers practical, insightful advice for avoiding, containing and managing China business conflicts of all shapes and sizes. Case studies and examples illustrate each observation. The book ends with a list of highly practical best practices that are appropriate for newcomers and “Old China Hands” alike.
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