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BrandZ Top 100 Most Valuable Chinese Brands -MillwardBrown’s Annual Branding Report

BrandZ Top 100 Most Valuable Chinese Brands

“This is the fourth publication of the BrandZ Top 100 Most Valuable Chinese Brands report and ranking, which has become the definitive annual study of brand valuation and development in China. This year we have provided a more extensive view of the market, and doubled the number of brands analyzed from 50 to 100. The 2014 ranking includes eight new categories, bringing the total covered to 21, and our greatly expanded report examines brand building in a rebalancing China.”

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