Our training programs and workshops are designed for American and European sales, marketing and procurement professionals and the organizations they work for. From one-on-one coaching for experienced managers and executives taking on a new role in China or those struggling to make their China-based operations more effective and profitable all the way up to team and enterprise wide training programs, we are ready to help.
Our courses take a hard-headed approach to soft skills. We show you how to make connections and build relationships without losing view of your own company’s goals and interests.
Traditional cross-cultural negotiation skill training only teaches you to imitate Chinese methods. We approach Chinese business culture and traditions from a Western business perspective. We acknowledge that you have limits to what you are willing and able to do, but at the same time you have skills and abilities you can leverage with Chinese counter-parties and partners.